sales from a sales guy

[kridgley at brownscar.com (Kervin Ridgley)]

I'm a sales guy.  I'm very good at what I do.  I think the big problem is
that sales people in most retail environments, no mater what they sell, as a
whole, are terrible.  The funny part is, that's the way we consumers have
made them.  When you go to Wal-Mart for a battery 'cause it's $5 cheaper
then the local battery store and you get mad because the cashier is moving
at a glacial pace, you get what you paid for.  When I had a bikeshop, sold
VW's or Mazda's it was usually the same thing, "Wow, thanks for taking care
of me, you really know allot.  Can you match Dumb Dilbert's price?".  I
think we all brag about the "deal" we got, but it is much harder to convey
the idea that gave you great service.  My little rant is now over.

Kervin

----- Original Message ----- 
From: "Dan Smith" <sad_rocc@yahoo.com>
To: <Scirocco-l@scirocco.org>
Sent: Tuesday, April 27, 2004 4:13 PM
Subject: Re: sales


> Yep, Spewey, that's where I was going with it. I love roccs, you love
roccs, but I don't expect others affliated with VWs to love roccs. While I
too would be more likely to hand my money over to someone oogling over my
rocc, that doesn't mean that salesperson knows more about the car I will be
buying at said dealership, which certainly wouldn't be a rocc. Give me a guy
who knows every nut and bolt of today's cars over someone who can recite the
years, makes and models of all the previous cars any day.
>
> And by the way, VW IS trying to just sell you another car. A quality,
well-priced car that they feel is better than others in the market, but it's
still a car which equals a paycheck to them. I used to sell bikes ranging in
price from $200 to $4000. After working for awhile, I came to prefer and
think that the brands we were selling were superior to others. I could name
every component, tell you where that drivetrain fits on the best to worst
scale, weights of the bikes, everything. But I couldn't care less about the
models made in the '80s and I don't know jack about them.
>
> To each their own,
> Dan
>
> Spewey <spewey@comcast.net> wrote:
> danws69@earthlink.net wrote:
>
> > I take exception to that philosophy......
> >
> >
> > A Car is not on the same field as a sandwich.
> >
> > AND, if I'm going to the VW dealership, and NO ONE knows my car....I
> > know they're not real enthusiasts, thus, the VW they're trying to
> > sell me is just another car. Whereas, the sales rep that comes flying
> > out the door going "OMG!!!! AN ALL ORIGINAL RABBIT SPORTRUCK!!!
> > w00t!!!" will probably elicit more buying-urge from me than the
> > indifferent clod who doesn't even KNOW what a Scirocco is.
> >
> > As a Scirocco owner, I'm almost embarressed you'd say something like
> > that doesn't matter.
> >
> >
> > shame......shame..........
> >
>
> D00d, car salespeople are not "carguys/gals" because the job doesn't
> require it nor does it reward it. I take exception to your exception.
> I have had friends who have sold vws after getting tired of selling
> pianos (also expensive) and I have test-driven cars with vw salesfolks
> who were divinity students the week before. If you want to learn a
> little bit more about how the industry operates, I suggest you read this:
>
> http://www.edmunds.com/advice/buying/articles/42962/article.html
>
> It's long but very insightful. Quote:
>
> "[edmunds.com] hired Chandler Phillips, a veteran journalist, to go
> undercover by working at two new car dealerships in the Los Angeles
> area. First, he would work at a high-volume, high-pressure dealership
> selling Japanese cars. Then, he'd change over to a smaller car lot that
> sold domestic cars at "no haggle" prices.
>
> Read, learn and enjoy."
>
> --
> scirocco owner, whaddaya gonna do about it?
>
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